SPA RETAIL – THE UNTAPPED GOLDMINE IN WELLNESS HOSPITALITY In an evolving wellness landscape, spa retail is no longer a secondary revenue stream—it’s a core pillar of profitability, brand storytelling, and guest loyalty. Yet, a recent study reveals: 🔸 Only 52% of spas feel confident about their retail concept. 🔸 75% cite staff resistance to selling as their top challenge. 🔸 E-commerce is booming, but 70% of spas still don’t sell online. 💡The opportunity? Massive. Whether it’s training therapists as brand ambassadors, enabling drop-shipping, or reimagining visual merchandising, retail is ready for reinvention. Especially in luxury resorts and wellness destinations across the GCC, where guest experiences must go beyond the treatment room. Let’s rethink spa retail to reflect wellness values, drive guest satisfaction, and create new revenue touchpoints. How is your spa elevating its retail experience in 2025? Share your insights or let’s connect and collaborate.